Raw Denim

Unwashed, unsanforized denim that has not been pre-shrunk or treated after dyeing. Develops unique fade patterns (whiskers, honeycombs) molded to the wearer's body over months of wear.

Score Breakdown

68/100

Durability85

Comfort50

Breathability50

Warmth58

Moisture Wicking25

Sustainability60

Care Ease55

Best For

👔Formal/Office

Good

Good durability (85) and comfort (50) for office wear

⛰️Outdoor/Hiking

Good

Good durability (85) and breathability (50) for outdoor activities

🌱Sustainable Fashion

Good

Good sustainability score (60)

Detailed Use Case Scores

everyday80

outerwear65

Pros

✓ Develops unique personalized fade patterns over time
✓ Exceptionally durable — stiff twill weave resists tearing
✓ Ages beautifully with character
✓ No chemical wash treatments — fewer processing chemicals

Cons

✗ Very stiff and uncomfortable during break-in period
✗ Significant shrinkage on first wash (up to 10%)
✗ Indigo dye bleeds heavily onto skin and furniture
✗ Requires months of dedicated wear to develop fades

Care Guide

Washcold (30°C)

Cycledelicate

Detergentregular

BleachDo not bleach

Dryline dry

IronDo not iron

Dry Cleanavoid

SoftenerNo

Special Notes

• Avoid washing for first 6 months to develop fades

• Soak in cold water when needed instead of machine washing

• Will bleed indigo dye — wash alone

Additional Care Tips

• Delay first wash as long as possible — 3–6 months of wear recommended for fade development
• Soak in cold water with a splash of white vinegar before first wash to set dye
• Hand wash inside out in cold water or machine wash cold on delicate — minimal detergent
• Hang dry only — never tumble dry; heat causes excessive and uneven shrinkage
• Spot clean stains between washes rather than full laundering
• Store hung by waistband or rolled — do not fold repeatedly in the same spot

Cost

$$$$$

Mid-range

Shrinkage

Significant risk — hand wash or dry clean

Eco Rating

Moderate impact — consider eco alternatives